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更新于 9月18日
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Manager, Branding and Advertising - CED

2.5-5萬
  • 香港
  • 5-10年
  • 本科
  • 全職
  • 招1人

職位描述

雇主品牌銀行
Responsibilities:
  • Develop and implement effective brand building strategies
  • Initiate and execute publicity campaigns to promote the Bank's image through multiple communication channels
  • Liaise with agencies & production houses to implement brand building initiatives
  • Supervise the campaign work progress of internal marketing teams and liaise with the marketing teams for joint campaigns
  • Conduct brand track survey regularly to monitor the brand awareness of the Bank
  • Manage and monitor promotion budget on a regular basis
  • Handle and supervise the procurement works of campaigns
  • Perform duties as assigned
Requirements:
  • University graduate with major in Marketing, Communications or relevant disciplines
  • 8-10 years of solid experience in planning and implementing integrated communication campaigns across various channels including traditional and new media platforms
  • Experience in banking industry is preferred
  • Good team player with excellent interpersonal and communication skill
  • Organized, strong self-motivation and attention to details, ability to work independently and responsively
  • Computer literacy such as MS Word, Excel, PowerPoint and Chinese word processing
  • Good command of spoken and written English and Chinese, including Putonghua

工作地點(diǎn)

香港海濱廣場(chǎng)一座

職位發(fā)布者

黃婷/人事經(jīng)理

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